Final boards

Here are the final board layouts that i have chosen to submit for this brief. i have chosen a landscape format as i believe it represents the photography for the product better and fits with the format of the final resolution.


The large product shots of both the bags and the cards shows of the design along with the nice close up shots of the detailing, this gives a nice over all impact of the concept and design.


The product shot of the bag is enough to show the concept and design of the bags, even thought it isn't a complete range of the designs. I think the vector images to the right of the shot portrays the different designs the bags come in enough to be able to put in a nice cropped product shot.

Again just as with the bags i have used a nice cropped product shot to portray the idea and concept and used vector images along side the shot to show the range of designs the cards come in. This has more of an impact and allows for more of a sexy product shot to attract the attention of the audience.